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Digital Marketing Masterclass with Anicca Digital, Silverstone Park, Tues 12 Sept

Author: Silverstone Park
Published On: 21 August 2023

The Anicca Digital marketing team will be coming to Silverstone Park on Tuesday 12 September 2023 and running two marketing seminars to help businesses get more out of their digital marketing and gain more leads and sales.

11:30am-12:30, Anicca Digital will present about Integrated Strategies using search and social. Explaining how to maximise marketing by integrating strategies across multiple channels, especially search and social.

  1. Marketing communication and marketing channels
  2. Using data and learnings from one channel to inform campaigns in other channels
  3. Consistent and effective content and creative
  4. And so much more!

13:00-14:00, Anicca Digital will present about Google Analytics to track users on your site + NEW! Google Analytics 4. Reviewing the basics of what Google Analytics can do for businesses and show how to use reporting to make considered business decisions. There will also be a look at what’s happening right now with Google Analytics 4.

  1. What is Google Analytics, and how can it help inform crucial business decisions?
  2. What do you want to track?
  3. Google Analytics 4 – why is Google changing?
  4. GA4 – why you need it
  5. GA4 – How to set it up and how it differs from Google Analytics Universal

Bookings can be made on Eventbrite. CLICK HERE to book places.

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Tags
#digitalmarketing #ecommerce #googleanalytics #strategy