4th November 2020
Advanced Engineering Show – 4th and 5th November 2020

Silverstone Technology Cluster

The Silverstone Technology Cluster and our members will have an increased presence again at this year’s Advanced Engineering Show at the NEC, Birmingham on 4th and 5th November. The Advanced Engineering Show is the UK’s largest annual exhibition and conference for advanced manufacturers and supply chain professionals. The event takes place over 2 days and attracts close to 15,000 visitors.

With support from founding member, Silverstone Park, we will host the event’s popular VIP Lounge for the fourth consecutive year. As last year, we will have an Innovation Zone adjacent to the VIP Lounge, where 10 member businesses will be able to showcase their latest technologies.

We will also have the opportunity for members in the Innovation Zone to make presentations in any of the show’s forums where relevant.

There is also an opportunity for any STC member who wishes to display an exciting piece of technology at the show such as a car or robot. If you have anything of interest, please speak to Pim.

For 2020, we will receive enhanced pre-show marketing and improved catering for the VIP Lounge so this will be a fantastic opportunity to showcase your business and the cluster as a whole.

Innovation Zone members will receive:

1)          Pre-show marketing including full entry in show guide:

Online presence on show website – You can promote any of your products or press releases prior to the show allowing anyone visiting the show website to view your full profile in the online exhibitor catalogue

Show programme – 25 words about your company, or products, to appear in the show guide, which is distributed to ALL visitors

Enewsletter – this is sent out each month leading up to the show to just over 60,000 recipients comprising recent and past attendees, exhibitors, and opt ins from the industry. In an issue further towards the show this can include a section showcasing  STC exhibiting members.

AE Connect Matchmaking – AE Connect is the free to use, specialist meetings programme that allows exhibitors to book meetings in the VIP Lounge. Advanced Engineering Show exhibitors can search the database and arrange meetings with key contacts prior to the show.

2)          Tickets for your customers and contacts:

VIP invitations – Easyfairs will invite on your behalf your top 10 clients/prospects to attend as your VIP guest. Complementing your own invitational campaign, Easyfairs can invite VIPs as guests on your behalf based on your preferred company and job title targets.

Ticket Invites – You will be sent an initial 100 free ticket invitations for you to distribute among existing and potential clients you want to invite to the exhibition

Telemarketing – Easyfairs will call up to 100 of your contacts and invite them to the show on your behalf (subject to limitations)

Secure mailing service – Easyfairs will send up to 100 personalised invitations on your behalf, to your database

3)          Complimentary car parking passes

4)          Refreshments for you and your VIP guests in the VIP Lounge

5)          Visitor data capture on your stand – You will have access to ‘Visit Connect’ – this will allow you to immediately digitally capture details of show visitors simply by scanning their name badges with a smartphone.


If you are interested in this great opportunity to have a presence at the Advanced Engineering Show this year at an affordable price, please contact Pim or Joanne to discuss.




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