Chinese market the focus at special STC event in February

Silverstone Technology Cluster

29th November 2019

Industry and academia have warmly welcomed a new event for Silverstone Technology Cluster members in 2020 called ‘Doing Business In China’.

The event will take place on Tuesday 11 February and is in reaction to a demand from STC member businesses – many of whom operate in digital technologies that are potentially of appeal to the booming Chinese market.

The event (click here for more details) follows a number of forums during the past 18 months between the STC and Chinese Embassy delegates via the Department for International Trade (DIT).

STC CEO Pim van Baarsen said: “This event has been driven by what our members want – we receive a lot of requests for business focused events, specifically China with whom we have some really good contacts including the DIT.

“Responding to members’ needs is a priority for the STC, so this is what we are going to do and I suspect it is going to be very insightful.”

The China British Business Council’s (CBBC) David Gregory is looking forward to the event as the skills and capabilities of STC members are potentially of value to Chinese industry.

David, CBBC’s China Market Business Adviser, commented: “Technology lies at the heart of China’s national development strategy and permeates flagship government policies such as the 13th Five Year Plan (2016-20) and Made in China 2025.

“With ambitions to become an industrial leader and to move up the global value chain, China has defined strategic tasks to support this including, for example, improving the quality and efficiency of manufacturing and to encourage innovation and use of digital technology. “These areas and many others create a great opportunity for the skills, expertise and products from UK companies.”

Shaowei He is Director of the China and Emerging Economies Centre at the University of Northampton.

“The benefits of this event… STC members will gain a deeper understanding of development in China and the associated business opportunities,” said Shaowei.

“There are mutually beneficial relationships: whilst China wants the UK’s technologies for its industrial upgrading, British businesses can tap into China’s huge market and its scale-up capabilities.”

Simon Holloway, an ambassador for the STC’s Autonomous, Connected, Electrified & Shared special interest group, has had plenty of dealings with China as Commercial Director for Wellingborough business RML Group – in recent years it has worked with Chinese customers in electric vehicle (EV) and battery technology space.

Simon predicted: “This event will bring great insight of the current situation in China and highlight opportunities and trends that can only be understood from talking directly with the people involved.

“Insight helps businesses to formulate strategies to approach a market and, with the Government-led push into clean technologies, the opportunities for technology businesses within the STC and partners in China cannot be overlooked.

“These events are ideal for networking and provide a great platform to enable this to happen.”

He continued: “The opportunities in China for vehicle and clean energy technology are massive due to the size of the market; even with a downturn in their economy they are selling 28 million cars per year, with 20 million of those being first time buyers!”

 

 

 

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