Breaking into New Markets

Silverstone Technology Cluster

9th December 2022

The Silverstone Technology Cluster (STC) held their Breaking into New Markets Workshop, in partnership with Prova PR on Thursday, the 8th of December. Hosted by Silverstone Park Innovation Centre, the event brought together industry experts and business leaders looking to take their companies forward and explore new markets by using best practices and strategies.

Prova PR delivered in-depth presentations and shared useful case studies. Examples from the industry showcased the importance of strategic thinking and approach when planning to venture into new sectors.

The event also included two exclusive discussions, focusing on the potential accessibility of Cleantech and Sustainability, and Defence and Aerospace. These discussions delved into the intricacies of funding, transferability between marketplaces and consideration of some first steps on this exciting new journey.

Our thanks and appreciation go to our guest speakers from Prova PR: Andrew J Cowdery (Director), Paul Laity (Founder and Management Consultant) and David Leatham (Senior Account Director).

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