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Why should people stay and work for you?

Author: Clearworks Coaching
Published On: 13 June 2024

Lab To Lab To Leadership™️ is a short-form snackable podcast from Clearworks Coaching. This season is entirely created to help members of the STC think differently about the attraction and retention of talented leaders.

In the latest episode, Clearworks’ founder Aly King-Smith talks to Nana-Efua Lawson who is a Business Psychologist and Executive Coach on the Clearworks team.

Beyond the glitz of a shiny brand with all the bells and whistles, what are the values of your business, and how well have you communicated those to potential talent?

What if your business is an unknown brand with a tiny budget, but you need good folk to come and work with you? How can you share your vision to recruit and retain talent?

As a leader, what’s your north star? What is the big change you’re looking to make in the world as a result of the work you do? How can you capture the hearts as well as the minds so people can buy into that purpose?

Aly and Nana discuss ways that you can think differently about your business story to encourage leadership talent to choose to stay working in your business.

Listen to the latest episode on Spotify here

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